Like it or not, beauty takes work and upkeep. ULTA carries the products necessary to turn plain into beautiful and beautiful into spectacular. Its collections include high-end beauty and body products, famous fragrances, as well as less expensive drugstore-level brands.
Until ULTA came into existence in 1990, many of the high-end brands it carries could only be purchased at department stores, which often meant customers had to make an extra unwanted shopping trip. Even more aggravating for consumers, their other beauty needs--such as hair products and less expensive cosmetics could only be purchased at drugstores or supermarkets.
When ULTA arrived on the scene, customers were finally able to purchase all of their beauty and body needs from one great location. With more than 20,000 prestigious and drugstore brands, ULTA is now the largest beauty retailer in the United States.
Making life even sweeter is the fact that ULTA offers many of its beauty and body products at a discounted price. Customers hoping to get an even better deal on ULTA products should look for a coupon code to further drop this site's already great deals.
So what exactly does ULTA carry? Its lines include makeup and skin care products from such prestigious brands as Elizabeth Arden, Urban Decay and Smashbox, as well as drugstore brands, such as Sally Hansen, Maybelline and CoverGirl. ULTA also carries cosmetic kits that combine various products such as eye shadows, lipsticks, blushers and foundations into easy-to-carry cases.
Among the hair product lines it carries are salon favorites AG Hair Cosmetics and Abba, as well as more affordable brands, including TRESemme and L'Oreal. ULTA also carries a very large and extensive line of hair styling tools that can whip unruly hair into shape, including flat irons, curling irons and blow dryers. Shoppers can find models in all price ranges on ULTA's website, from top-of-the-line professional level tools to inexpensive varieties that get the job done without a lot of unnecessary options.
In addition to all of the well-known brands ULTA carries, it also markets its own line of affordable products. ULTA's collections include beauty, hair care and body products, as well as grooming tools.
ULTA also offers consumers a large collection of products that address today's airport travel requirements, with many customer favorites miniaturized into TSA-approved sizes. Even if a traveler isn't flying, these smaller-sized products are a good choice because they take up less valuable room in a suitcase. For instance, ULTA offers a three-in-one Beauty Smoothie, which combines a body, hair and bath wash into one three-ounce sized container, so there is no need for a traveler to pack three separate products.
Travelers can also find a number of styling products designed for ease of travel, as well, on the ULTA site, including mini hair dryers and a combination folding brow and lash comb.
ULTA also carries grooming and fragrance products designed specifically for men, including shaving creams, razors and pre- and post-shave treatments that will make shaving much more comfortable and enjoyable. This site is truly a one-stop beauty and body product shopping experience.